📱 How Social Media Transformed Dr. Poonam’s Pediatric Practice! 🚀 | Doctors Must Watch

In the serene yet evolving healthcare landscape of Goa, Dr. Poonam has carved a niche for herself as a visionary pediatrician. Her practice is a powerful blend of empathy, innovation, and digital transformation. With a passion for child care and a desire to create a difference, she turned personal hardships into stepping stones, transforming her pediatric practice with the help of The Doctorpreneur Academy.

From Dream to Purpose: A Mother’s Wish, A Doctor’s Mission

Dr. Poonam’s medical journey was inspired by her mother’s dream. While her initial aspiration was to become a police inspector, she ultimately chose medicine to fulfill her late mother’s wish. This emotional commitment fuels her every decision, from her choice of pediatrics to her passion for parent education.

A Shift from Gynecology to Pediatrics

Her transition from gynecology to pediatrics was guided by a genuine love for children. Working in the pediatric ICU shaped her medical understanding and emotional resilience. However, the emotional toll of dealing with critically ill babies prompted her to pivot toward a preventive and educational approach—a shift supported and encouraged by the vision of The Doctorpreneur Academy.

Digitizing Pediatric Practice: Building Trust with Technology

Dr. Poonam became the first pediatrician in Goa to implement a fully digital pediatric practice.

  • This shift allowed for long-term tracking of patient health, easy retrieval of vaccination records, and better government compliance.
  • Parents began trusting her more because of the completeness and clarity of her records.

The Doctorpreneur Academy played a key role in helping her understand how to digitize workflows, enhancing efficiency, patient communication, and professional credibility.

Enhancing Doctor-Parent Communication

Using digital tools:

  • Parents now receive printed prescriptions.
  • Repetitive queries are minimized through streamlined information delivery.

Social Media as a Medical Game-Changer

Dr. Poonam leveraged social media to educate and engage. Starting with just 3 followers, her audience skyrocketed to 1,500 in 5 days, and her content reached 3,000-5,000 daily viewers during COVID-19.

  • She used Instagram and live videos to answer parenting questions, discuss COVID-related concerns, and build community.
  • Despite increased patient visits, she kept her growth organic, without paid promotions.

The Doctorpreneur Academy trained her to build her brand, create impactful content, and structure online consultations effectively.

Creating Courses and Building a Community

With the Academy’s Diamond Plus platform, Dr. Poonam:

  • Created and recorded over 10 courses on child care.
  • Designed course content based on real-time parent queries.

Her courses now cater to a global audience, including patients from the UK and other countries, thanks to teleconsultation capabilities.

Simplifying Medical Education for Parents

Dr. Poonam emphasizes the use of visual aids to explain medical devices and childcare routines.

  • Patients often misunderstand even basic instructions, so visuals and multilingual communication help.
  • Her videos on milestone nutrition, constipation remedies, and complementary feeding are some of the most appreciated.

Recognition and Results

Her efforts didn’t go unnoticed:

  • Recognized by the Goa government for pediatric awareness through social media.
  • Gained nearly 496 unpaid positive reviews, a testament to genuine impact.

Dr. Poonam now offers premium consultations—elevating the perceived value of her time and expertise.

Work-Life Balance and Family Support

Balancing family life and a demanding profession wasn’t easy, especially with her husband abroad and limited household help. But with strong family support, she managed to:

  • Run a clinic from a residential area (with low visibility).
  • Raise her children with involvement and emotional support from relatives.

The Doctorpreneur Academy gave her tools to maximize time, automate tasks, and design systems that support this balance.

From Local Clinic to Global Impact

Through teleconsultations, course sales, and digital content, Dr. Poonam has taken her pediatric practice from a quiet clinic in North Goa to a global platform.

  • In her first month of launching courses, she recovered her investment.
  • She now averages 2–3 sales a week and anticipates consistent income within 2 years.

This entrepreneurial mindset—vision, monetization, outreach—was shaped entirely through her journey with The Doctorpreneur Academy.

Conclusion: Leading the Way in Digital Pediatric Care

Dr. Poonam’s story is a masterclass on how personal determination, strategic digital innovation, and the right mentorship can transform a medical career. From an emotionally taxing ICU to a thriving digital pediatric practice, her success is not just about treating children—it’s about empowering parents, educating communities, and adapting with courage.

With the unwavering support of The Doctorpreneur Academy, Dr. Poonam has become a beacon for doctors looking to embrace digital, connect with their audience, and build a practice that truly matters.

If you want to listen to the full story please watch it here https://tinyurl.com/4ncn7mbf

To register for our next masterclass please click here https://linktr.ee/docpreneur

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