Powering a New Era of Personalized Healthcare (PHC)

With every breakthrough and every patient success story, it becomes more and more clear that the future of medicine is personalized healthcare. Personalized medicine is the tailoring of medical treatment to the individual characteristics of each patient. Personalized medicine may be considered an extension of traditional approaches to understanding and treating disease. Personalized medicine has […]
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The Value of Actionable Content in Your Healthcare Organization

Actionable content provides value, establishes trust and encourages potential patients to take action. To provide the best care, health professionals need “actionable content,” namely, information that can automatically prompt the best decisions about care at the point in time when clinical decisions need to be made. Implicit in this definition is integration of the information […]
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Healthcare and other industries

Navigating Other Industries’ Trends:An Important Tool for the Healthcare Industry The healthcare industry is a vast and varied one. The healthcare industry plays a central role in the lives and well-being of people around the world, both directly and indirectly. As this fascinating field develops, there are opportunities for professionals from all kinds of backgrounds. […]
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Healthcare content marketing

Healthcare Content: Important Resource for Community and Beyond Medical and healthcare information is some of the most personal information, people search online. And it presents a substantial opportunity for organizations in this field to provide relevant, credible, and useful health content for consumers to access when they need it. Two of the biggest challenges in […]
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Why Every Healthcare Organization Should Invest in Blog ?

Blogs:  Therapyand Showcase of your healthcare organization Healthcare is a dynamic world and there is always scope of new innovation and practices that increase the trust, reliability and confidence among the healthcare receivers. With the ever growing patient needs and demands, managing a healthcare facility has always been a challenging task for the healthcare players. […]
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Programmatic Advertising: A Guide to Digital Marketing

The digital advertising industry is constantly evolving. The major evolving is the people buy ads in the first place. Programmatic Advertising is the use of automated technology for media buying i.e. automatically buying and selling digital advertising space, as opposed to traditional methods of digital advertising. The traditional method was manual and complicated process. But […]
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What is Healthcare Performance Management?

A Performance Management process aims at improving employee performance, building high performing workforce and delivering high quality services. With a systematic approach, a healthcare organization can manage medical activities efficiently and promote service quality improvement. Performance Management can be also described as the discipline of setting goals; establishing responsibility, accountability, and monitoring; analysing outcomes; implementing governance; […]
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Understanding the Basics of Health Information Systems

It is true in the medical field that information saves lives. Health care administrators, doctors, and nurses who access patient and population health data can make crucial decisions about care that could make all the difference in the world to their patients. Placing health data into the right hands quickly depends on health information systems, […]
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